Double It!
2000
strategic planning software

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How To Double Your
Company's
Profits In Two Years Or Less
Every company -- regardless of the
circumstances -- has the
potential to double profits within one or two years. Doubling means different things to
different companies. For companies that are presently losing money, it may mean a rapid
conversion of those losses into significant profits. For those that are marginally
profitable, it may be a multiplication of profits to a substantial level. For those that
are already very successful, it may be a rise to unprecedented levels of profitability.
Whatever your company's profit goal, Double
It! 2000 strategic planning software is designed to help you achieve it. The program takes
you through a process to become more aware of the potentials for growth and to formulate
strategies and plans for elevating your company's performance. Double It! is based on a
knowledge of the fundamental process by which businesses grow, as discussed in the
following management books:
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The Vital Difference
Unleashing the Powers of
Sustained Corporate Success
by Frederick Harmon and Garry Jacobs |
The Vital Corporation
How American Companies Large and Small
Double Their Profits in Two Years or
Less
by Garry Jacobs and Robert Macfarlane |
When these
authors first set out to write their books, they were determined to understand the
fundamental nature of business. They asked themselves what a company is really made
up of, and perhaps more importantly, how does it grow. They sought to understand what the
core components are that make up a company; where a companys energy, force, power,
and results come from, and whether there was a process that could be followed that
determines the growth and development of a company. After analyzing hundreds of businesses
over a couple of decades, their research resulted in definite answers to all of these
questions.
- Energy Conversion Process -- First they
discovered that there was a fundamental
process that caused companies to grow, and the process begins with energy. They found
out that focused energy is what made companies grow and prosper. Their research showed
that a typical company generally uses 5 to 10% of its innate energies, while the rest lies
dormant, usually because of a lack of direction, motivation, organization, and limits of
peoples knowledge and skills. Any attempt to make improvements in these areas leads
to very rapid growth and profitability.
- Business Values -- They also
discovered that a company's success could be measured by the degree to which business
values were implemented. The more the company's values (such as
"Quality of Product and Service", "Continuous Improvement",
"Developing People", "Maximum Utilization of Resources,"
"Teamwork", and "Innovation") saturated every activity, system, and
procedure in the company, the more it was energized, and the more rapid its growth and
profitability.
- Five Growth Engines -- Finally,
they discovered that every company consists of five essential components for its existence
-- Market, Technology (including products & services), Organization, People, and
Finance. The strength of any company can be measured by the relative strength and
weaknesses of each of these components. Any attempt to improve any engine (particularly the
weakest ones) has a huge impact on the success of the company.
In summary, they concluded that
any attempt to improve the company's Energy, its Five Growth Engines, and its Business
Values had an almost instantaneous, overwhelming effect on growth and profitability.
For example, one small engineering unit of $174,000 grew in 15 months to $2.7 million;
i.e. 15 times, using this methodology. In company after company following this approach,
small or large, they witnessed unprecedented acceleration of growth and
profitability.
We at GuruSoftware decided to
incorporate this profound knowledge and approach in Double It! 2000 strategic planning
software.
3 Phase Methodology
Double It! Strategic Planning Software
consists of three interrelated phases:
PHASE 1: SURVEY -- Assess the Company's
Strengths & Weaknesses
In the first phase of Double It!
you determine where the company is currently at. Employees fill out a
survey questionnaire, and their scores are entered into the program. Double It!
then analyzes the data and comes up with a bill of health for the company.
Double It! analyzes the strengths and
weaknesses of the company on three critical dimensions: how the company releases and
utilizes Energy, how it implements Business Values (such as quality of product and
service, continuous improvement, develop people, teamwork, innovation, etc.) and how it
taps the powers of its Five Growth Engines--marketing, technology, organization, people,
and finance. Based on the company's bill of health, top management will then have a
better idea of where the company is at, what improvements to make, and where to take the
company in the future.

Phase 1 of Double It! 2000's Navigator Interface

Program describes how company will be assessed

User enters assessments from filled out employee
questionnaires

Double It! assesses company's "engines" as
shown in this bar chart

Double It! also assesses each individual
"engine" into its subcomponent parts.
(the company is also analyzed in many other ways via other views, charts,
& reports)
PHASE 2: PLAN --
Establish The Company's Direction
In the first phase of Double It! you
determine where the company is currently at. In Phase 2 you determine where
you want the company to go. In this phase you, in essence, build the
Strategic Plan.
First you establish an overall context for
the company; including an understanding of its strengths and weaknesses, an evaluation of
challenges and opportunities, and the establishment of a vision of what it wants to
become. From this analysis you formulate a mission for the growth and development of
the company, establish both qualitative business values and quantitative goals for the
next few years, and identify strategies that the company will adopt to achieve its values
and goals. Rather than developing the strategies from scratch, Double It!'s expert
knowledge base of dozens of built-in general strategies can help you focus on
those strategies most relevant to your situation. Then you can hone in on those very
specific strategies that you want to carry out in the future.

User begins to develop a plan of where it wants to go. It
focuses on strengths and weaknesses as indicated by assessment, consider available
opportunities, evaluate its values and goals, and develops a vision of what it want to be.

User then builds a mission statement

User then builds values and goals it
wishes
for the future of the company.

User then enters its values and goals, and begins to
develop strategies for improvement. Double It! provides a series of built in strategies
for the four major business types.
PHASE 3: ACT -- Set Actions for Accomplishment
In the first phase of Double It! you
determine where the company is at now. In the second phase you determine where the
company wants to go in the future. In Phase 3 you determine how the company is
going to get there.
In Phase 3 you convert the strategies you
set in Phase 2 into a set of time-bound actions for implementation by people in the
company. For each strategy you establish the actions that need to be carried out, when
the actions need to be carried out, who is responsible for each action, and what
the current status of the action is. As you implement the plan and update
progress on the actions in Double It, you can generate useful reports to monitor your
performance, and identify those strategies and actions which require greater attention in
the future.

User develops action plans to carry out
each of the strategies it has chosen
Customized For Your Business
Double It! contains a customizable,
business survey questionnaire, as well as sample plan context, mission statement, goals,
values, and strategies for your type of business--whether retail, manufacturing,
wholesale, or service. You simply select your business type and Double It! resets its
knowledge base and expertise to that type.
Double It! Is Simple To Use
Double It! is no ordinary program requiring
a steep learning curve and a heavy manual. In fact, its not a business program in
the traditional sense at all. Double It! is really a learning tool that easily
guides you through each step of its three phases. Theres a powerful and easy to use
push-button interface, called the Navigator, making Double It! simple and even fun to use.
Theres also an on-screen how-to guide, one mouse click access to important
underlying concepts, pop-up feedback text that indicates what to do and when to do it, and
user-friendly graphic icons and screens that make learning and doing a seamless, enjoyable
experience.
Built For People Doing Strategic Planning
Double It! is appropriate for the
following types of businesses:
- Manufacturing
- Retail
- Service
- Wholesale/Distribution
Double It! can be used by people in the
following positions:
- Administrators
- Business Students
- Chief Officers
- Consultants
- Managers
- Planners
- Presidents, VPs
- Program Directors
- Small Business Owners
- and others
Program Requirements & Pricing
NOTE: Double It! 2000 requires Microsoft Access 2000+ and Microsoft
Word 2000+ to operate.
Double It! 2000 is $150
for unlimited number of strategic plans.
Obtain Program
More Information
If you would like to take
a more detailed "Day In the Life" tour of Double It!, click here.
If you would like to view
more details on the specific features of Double It!, click here
If you would like to review
a Press Release on Double It!, click here.
If you would like to review
important tips for using Double It!, please click here.
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