Though there are many factors that are key to
creating business success, our analysis over the years indicates that
the most successful companies have followed the following principles.
Follow the
Process of Accomplishment
What enables companies to make giant
leaps and great improvements in a short period of time? Is there a process that
can be learned that we can follow that will bring about radically accelerated growth,
profitability, and success in a company? We think there is.
Develop core
goals, strategies, and values at the top, see that they are fully committed to among top
executives and managers, and then insure that they are communicated to and have the full
endorsement of everyone in the company.
(for more on this topic, click
here)
Core Values
In many recent business management books
and journals, developing, adopting, and implementing values has been identified as perhaps
the single key in the success of many high growth, high profit companies. A passion for a
value and its implementation into the daily activities of work was identified by many as
the single key to their business success.
Implement your core business values in
every system, activity, and operating procedure, down to every act in the
company. Especially powerful values are Continuous Improvement, Customer
Delight, Developing People, Maximum Utilization of Resources, and
Innovation.
(for more on this topic, click here)
Organize and
Systematize Everything
Make everything spotless and orderly in the
company. Insure all job positions are well defined, all standard operating
procedures are defined, and activities are clear. Turn every
activity in the company into a system. Then coordinate systems to one
another.
(for more on this topic, click here)
Coordinate Organization Components
Make your organization more "dense" by coordinating departments
(or divisions, teams, and other components) with one another. For
each department (or other component) think about how it can be coordinated
with every other department (e.g. R&D with Sales, HR with R&D,
etc., etc.). Then implement the best coordination ideas.
(for more on this topic, click here)
Commitment to People
Treat everyone in the company as family. Do everything you can to
improve the morale, input, skills, energy, career, aspirations, and
personal growth of every employee.
(for more on this topic, click here)
Customer Delight
The most successful
businesses have discovered a formula that goes beyond product and service. Their business
is providing delight to their customers by understanding their specific personal
interests, anticipating their needs, exceeding their expectations, and making every moment
and aspect of the relationship a pleasant -- or better yet, an exhilarating -- experience.
Do anything and everything possible to
please the customer.
(for more on this topic, click here)
Awareness of Opportunities
Life is continuously
throwing up new opportunities in every industry for those who have the eyes to perceive
them. It does not require a visionary's genius, just an open mind and a will to see. New
opportunities are constantly emerging because society is continuously evolving, and the
rate of social development is greater today than at any prior time in recorded history.
Do
everything in your power to be aware of, understand, and take advantage of the
opportunities in the marketplace.
(for more on this topic, click here)
Align with Aspirations of Society
The
greatest growth occurs at moments when companies align the development of
these internal engines with the explosive emergence of new forces in
society.
Understand the social aspirations and energies of the society around you, and make an
effort to align your business with those energies.
(for more on this topic, click here)
Personal
Growth of Highest Management -- Often the greatest limitations to
a company's growth is the limited capacities and character
of its owners, and top officials. If they grow, the possibilities for the
company are endless.
(for more on this topic, click
here)
OTHERS:
Determine Strengths and Weaknesses
Examine the strengths and weaknesses of the company and make a total commitment to
overcome the most important weaknesses. One approach is to examine the strength and
weaknesses of each of the five growth engines --
market, products & services, organization, people, and finance.
Openness
Be completely open to
change, new opportunities, and new direction. Leave dead attitudes, habits, and opinions
behind.
Unfailing Success
Follow through on every valid initiative (goals, plans, etc.). Consider if
there is a positive, emotional attitude, and the persevering,
unflagging effort to see that the initiative is carried out.
Overcoming Problems
Think of
negatives as positives. Look at problems as opportunities for improvement, change, growth.
ADDITIONAL INFO
-To review a
number of Growth Online insights into business success, click
here.
-To review additional strategies for business success for each of the five major
growth engines -- market, products and services, organization, people, and capital -- click
here.

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